Your next clicks are already in Search Console
A site with thousands of pages always has pages close to winning more traffic. Opportunities finds them in your own Search Console data every day and ranks them by how many clicks each one could bring back.
Near-Wins
Page and query pairs ranking just below the top results, scored against what they would earn higher up.
Low CTR for the Position
Results that earn far fewer clicks than their position should, measured against your own site’s click curve when there is enough data.
Decay and Cannibalisation
Pages losing clicks faster than the rest of the site, and queries where two of your pages keep swapping places.
No flat lists
Every opportunity carries an estimate of the clicks it puts on the table, so the list is already in the order you should work through it. The estimate uses your own click-through rates by position once your site has enough data, and a general curve until then.
- Recomputed daily on a rolling window of settled Search Console data
- Pairs with too few impressions to judge are left out
- Decay is measured against the site’s own trend, so a seasonal dip does not flag every page
- Evidence attached to each item, and a CSV export of the full list
Discuss the list with the agent
The agent can read your opportunities, pull the queries behind one, inspect the page and tell you what it would change first. It works from the same data you see in the dashboard.
- Ask which pages to fix this week and why
- Ask what a decaying page lost and when it started
- Ask which of two cannibalising pages should own a query
More in RankDebug
Site Check
Catches robots.txt, sitemap, host and noindex breaks within a day
Site Crawl
A polite crawler that finds page-level issues and diffs every run
Deploy Tracking
Lines up every release with the clicks before and after it
AI Readiness
Whether AI crawlers can reach your pages and read your content
Agent
Ask questions about your search data and get answers with evidence
Reports
Written analysis from our team, with live charts and comments
Opportunities: questions and answers
Where does the data come from?
How do you estimate clicks at stake?
Can I mark an opportunity as fixed and see if it worked?
Does it suggest keywords I do not rank for yet?
See Opportunities on your own site
In a short call we connect your site, show you what RankDebug finds, and agree a plan that fits it.
Book a Demo